Howard+Revis Design Services    |   901 2nd Street NE, Washington, DC 20002    |   202-546-0022

 City of Hope: The 1968
Poor People's Campaign

 

 CLIENT National Museum of African American History and Culture

LOCATION Washington, DC 

 

The Poor People's Campaign was Dr. Martin Luther King's last and most ambitious project: to compel the country to confront the realities of poverty in modern America, "hidden in plain sight" among Americans of all races in both rural and urban settings. More than just an anniversary exhibition, City of Hope again brings the issue to the nation's capital to show that the war on poverty is not won. Through archival media and a diverse collection of photographs taken by the campaign's participants, the exhibition recognizes the humanity of those labeled "poor," investigates the innovative, cross-cultural strategies they employed to effect change and puts visitors "on the ground" in Resurrection City, the symbolic city-within-a-city they built. 

 

The design approach allows historic photographs to take center stage, while capturing the energy and environment of Resurrection City, from the sun-dappled light on a communal town hall tent, to echoes of rally songs and marching activists.

OBJECTIVE To use interactives, artifacts and large-scale immersive graphics to evoke the 1940s heyday of the Luray Depot as a bustling center of trade and transport, when steam locomotion was king. A key goal was to use period-evocative graphic motifs and finishes that complemented the historic depot, while achieving a timeless and polished exhibit. Interpretation brings together a floor railroad map with custom art based on Depression-era travel posters, a centerpiece model railroad, digital interactives and historic photos to re-imagine a time when the Depot represented the very heart of this rural Virginia town.OBJECTIVE To use interactives, artifacts and large-scale immersive graphics to evoke the 1940s heyday of the Luray Depot as a bustling center of trade and transport, when steam locomotion was king. A key goal was to use period-evocative graphic motifs and finishes that complemented the historic depot, while achieving a timeless and polished exhibit. Interpretation brings together a floor railroad map with custom art based on Depression-era travel posters, a centerpiece model railroad, digital interactives and historic photos to re-imagine a time when the Depot represented the very heart of this rural Virginia town.